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Taking a Brand New Supplement Company from 0 to 1.4k Monthly Organic Visitors

Client

Nutri Peak

Organic Growth

0 to 1.4k

Industry

Fitness Supplments

Start of SEO Campaign

July 2024

About the Project

When Nutri Peak, a new supplement company, partnered with KBA Web, their website was starting from ground zero. It had no domain authority, no backlinks, and no organic presence in search engines. Despite this, Nutri Peak was eager to compete in the highly saturated health and fitness niche. We established three main issues to improve Nutri Peak’s online presence:

A brand-new domain with no authority or backlinks.
Increase domain authority to up chances of ranking in search results
Lack of existing content to attract organic traffic.

The Result

The Solution

Here’s what we did to help Nutri Peak overcome their challenges and increase its traffic.

01

Building the Foundation

The first step was laying a solid foundation for SEO. We optimised the website for both performance and user experience, ensuring it was clean, fast, and mobile-friendly. Technical SEO adjustments were made, including proper indexing through XML sitemaps, a robots.txt file configuration, and resolving crawl errors. Keyword research was conducted to align the site’s meta tags, headers, and content with high-intent search terms, paving the way for better visibility in search results.

02

Content Marketing

Content marketing played a pivotal role in Nutri Peak’s success. We launched a blog featuring well-researched, engaging topics such as “Hyperburn Side Effects” and “Best Oxyshred Flavour” This not only provided value to potential customers but also helped establish Nutri Peak as an authority in the supplement industry. At the same time, product pages were optimized with persuasive, keyword-rich descriptions designed to rank for product-specific queries while boosting conversions.

03

PR focused Link Building

A robust link-building strategy complemented the content efforts. We secured high-quality backlinks through guest posts on reputable health and fitness websites, amplifying Nutri Peak’s domain authority. Digital PR campaigns positioning the website as Authority and answering Press questions resulted in features on platforms like Healthine , further enhancing credibility and trust. An internal linking structure was also implemented to improve navigation and distribute link equity across key pages.

Project Highlights

Got Featured in Leading Health Website

We secured backlinks from leading Health & Wellness websites including healthline, Mens Journal, Best Life Online, First For Women etc. This placement stemmed from Nutri Peak’s contribution to their featured journalist responses.

Ranking for 2.3k keywords

Within 6 months from the start of the campaign, we were able to rank the site for more than 2.3k keywords, in great part due to careful keyword research and regular content creation.

20 Top 3 Ranking Keywords

Going from 0 to 14 top 3 organic keywords that are consistently generating high converting traffic.

Added over 100+ Authoritative Referring domains in 6 months

We’ve added 100+ backlinks from high-quality and relevant domains since the start of the campaign, helping Nutri Peak domain rating reach 25.

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